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Pure Play
Pure Play
Image 1 A company devoted to one line of business, or a company whose stock price is highly correlated with the fortunes of a specific investing theme or strategy.
Image 2 For example, a startup R&D company developing a new technology would be considered pure play because its success depends upon a single product.

Coca Cola would also be considered a pure play in the beverage business, while Pepsi would not because it has activities in other food business'.


Stock